B2B sustainable rose portfolio for resellers – PharmaRosa®

B2B rose portfolio with reliable supply

As a reseller, would you like a stable rose range, tuned to real market demand and based on sustainable production? Here we present the PharmaRosa® B2B collaboration: data-driven variety selection, a modular product system (NEONATAL–URBAN SPACE), pre-order framework and season-aligned, predictable logistics with reliable supply. Which target market are you focusing on now: private gardens, public spaces or a mix of both?

Reseller partnership cooperation

We are looking for business partners – garden centres, green space maintenance companies and landscape contractors – for whom it is particularly important to distribute high-quality roses from sustainable production that are aligned with current market needs.


Modern, sustainable production structure

Thanks to our innovative propagation technology, our products are produced in an environmentally conscious way, vegetatively, via cuttings. This method offers several economic advantages for our partners as well:

  • Lower resource requirements, reduced labour costs.
  • Minimised need for input materials, resulting in lower procurement and maintenance costs.
  • We cultivate and distribute 1,380 own-root rose varieties across Europe, including modern varieties produced under licence agreements and roses without plant variety protection.

The advantages PharmaRosa® offers reseller partners

Variety selection optimised on the basis of market demand

  • Based on data-driven sales analysis, we provide the most sought-after rose varieties.
  • Flexible fulfilment of individual variety requirements for our reseller partners.

Sustainable and cost-efficient planting for urban and public spaces

  • Uniform growth with lower maintenance costs.
  • Creation of green areas that support biodiversity.
  • Varieties specifically optimised for long-term ornamental value.

Own-root roses – reliable quality and rapid return on investment

  • Vigorous growth, rapid regeneration and fewer losses after planting.
  • Well-branched, attractive plants that require minimal care.
  • Longer lifespan, continuous renewal from basal shoots – lower replacement costs.

Modular product system – optimised portfolio for resellers

  • Propagation material – PharmaRosa® NEONATAL rooted cuttings.
  • Semi-finished rose seedlings – suitable for further cultivation.
  • Finished products for direct sale:
    • PharmaRosa® ORIGINAL (2-litre potted rose).
    • PharmaRosa® EXTRA (6-litre potted rose).
    • PharmaRosa® URBAN SPACE (12-litre potted rose for urban landscaping).

Sales and logistics support for our reseller partners

  • Our pre-order system ensures predictable stock management.
  • Flexible solutions tailored to customer requirements.
  • Professional plant stock optimised for planting.

Would you like to offer a market-oriented, sustainable rose portfolio with reliable supply as a reseller?

We provide a B2B collaboration in which your assortment, pre-orders and logistics become easier to plan, helping you build a stable, high-turnover portfolio more quickly.

  • Variety selection aligned with market demand and flexible handling of variety requests for resellers
  • Modular product system tailored to your target market: NEONATAL, ORIGINAL (2 l), EXTRA (6 l), URBAN SPACE (12 l)
  • Pre-order operation with predictable stock management to reduce inventory risk
  • Plant stock optimised for planting, with uniform quality to reduce losses and lower aftercare costs
  • Sustainable, own-root portfolio for urban, public space and private garden applications
  • Sales and logistics coordination tailored to your planned volumes and season

Request a reseller consultation Or write to us directly: [email protected]


PharmaRosa® Partner Programmes
We connect stakeholders. We provide structure.

Cineálacha táirgí

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Sonraí cuideachta

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.